Build Your Own Personal Brand Online

04 August 2009 Categories: social media, st petersburg, web design, web design

Call Seven North Web & Graphics at 727-894-5266 in St Petersburg, Florida to talk about setting a Wordpress website as the hub for your social media marketing program.

There comes a time in any web-related process when you have to get out a pencil, or a mind-mapping web app, and sketch out a structure, a visual plan, something to show how all the pieces fit together. Or you can do what I do and see if somebody has already done the work for you. Here is an easy-to-grok self-branding scheme visualized for you, thanks to visual-mapping.com:

Build Your Brand

Download this chart as a .pdf file.

Establish A Consistent Social Media Presence

Web Design With Wordpress for Social Media Success in St Petersburg,Tampa Bay,Florida

Establish A Consistent Social Media Presence

Seven North Web & Graphics

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St Pete’s Seven North Web & Graphics Social Media-Hub Website: Leveraging Wordpress for Easy SEO and Lower Cost.

Our Philosophy: You should have total control and ownership of your site’s look, function and content, your hosting choices and your domain.

Our Policy: You select your hosting and domain registry provider (we can assist you with this if desired); You do your own content management (we can get you started and provide training or manage it.for you if desired.)

Web Site Option One

We will:

Consult with your company about your Web Site, and
Build a Social Media HUB-Web Site designed specifically for your business.

You Get:

Theme Layout
One hour of Design Time
Web Log
Two Blog Entries
Content Pages
Two Social Media Connections (Face book, Twitter, Youtube, Flickr, etc.)
One Hour of Training- Content Management and Organic SEO Techniques.

We Install:

Your Web Ready Content
Links, Categories and Navigation
Search Engine Optimization Plugins
User-Centric Modifications
Comment-Spam Protection
Daily Backup System
Google Analytics or similar tracking system
Webmail Account
Wysiwyg editing aids
And more.

Starting At $599.00

Graphic Design: From business cards to billboards, we can design, manufacture and deliver all your print-media promotion at great prices.

Web Site Option Two

Includes Option One – PLUS

Custom or Premium Theme
One extra hour of design time -( Total two hours).
Four extra Social Media Connections (Total six)
Ten Web Log entries (Total twelve)
RSS News Feeds with content relevant to your industry.
2 Hours of Training (*Total three hours*) option one plus: Writing for the web and SEO, Business blogging, Social media marketing, Netiquette.

We teach you how to run your Social Media Marketing Empire effectively and efficiently.

Post to all your social applications at once, including your weblog – Free!
Use RSS feeds and specialized searches to gather industry news and media daily that you can use to blog, microblog, bookmark etc., which increases your authority, web ranking and reader base – Free!
Find out what customers are saying about you, your competitors and your industry in real time – Free!
Find out who visits your page and from where – Free!
Learn to use the free and honest way to increase your Search Engine Authority as recommended by Google – Free!
Learn the easy way to write copy for the web using your branding key words naturally for organic SEO – Free!

Starting At $899.00

Call 727-894-5266 for more information.

*Re-pointing of existing domain ($40.00)
*Logo design, if required, is additional

Note: Security and feature updates to your Wordpress software and your plugins are necessary at irregular intervals. You may wish to perform these updates yourself, or you may wish for us to do this for you. At this time we charge fifty-five dollars an hour, with a fifteen-minute minimum. Most updates are quick and uneventful.

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Setting Up Your New Website

: Image via CrunchBase

Wordpress Site Setup: Web Design With Wordpress for Social Media Success in St Petersburg,Tampa Bay,Florida

Your Wordpress site will be the center of your social media web marketing campaign.

What we need to do before we begin:

Save all content (pictures, text, etc.) from your current site, if you have one.
Establish a 5 or 10 dollar a month Linux hosting account with a hosting provider like GoDaddy.com. We can do this for you if you like.
Point your current domain name [yourbusinessnamehere.com] to the new hosting account– this will require: a) the domain name’s owner’s presence (you, presumably) and b) access to your current hosting account, and c) access to your new hosting account. In other words, you will need a computer and quite possibly a phone if you need to call your accounts for assistance. We can help you, or we can do this for you
–OR– grab a new domain name. We casn help you with this.
Establish a webmail email account to which we can have initial and temporary access. Later you can change your password. We’ll be happy to do this for you.

Our Personal Consults:

Initial design consult– bring your ideas and a notebook
Coaching session 1– how to add new content (posts and pages), handle dialog with users and modify existing content
Coaching session 2– how to add categories, themes, plugins, etc., and follow-up questions

Additional services:

Prepping photos for web use: $2.50 per photo, with excellent volume discounts available
Consultation on blogging skills, maximizing your SEO, community and linkbuilding through free Web2.0 services: $50hr, 1 hr minimum. Consultation held at Seven North’s office.

Why You Should Use a Simple Wordpress CMS to Power Your Site

It’s free, open source and constantly updated for features and security.
Hundreds of looks (via themes) for free.
Hundreds of extra functions (via plugins) for free.
No more webmasters– no more maintenance fees.
Edit, add text and pictures from any one’s computer anywhere and anytime with your web browser– or even your cellphone – No need for web design software (Dreamweaver, et al) or FTP clients.
Easy to add video clips, audio, pictures, graphics, etc.
Any user can, with 90 minutes or less of easy instruction, take total control.
Vastly superior Search Engine Optimization built into the structure (Google loves dynamic blog-architecture sites)– people can find you easily and incidentally.
Menus, archives, hierarchal page organization and search are all built in.
Discussion-participation (comments), RSS feeds, blogroll and links are automated – make your site interesting and encourage community-building and frequent visits to your site.
Huge user-base for community-based support.

Open publication – Free publishing – More wordpress

If at some later date you decide to graduate to a full fledged CMS like Drupal or Joomla, you will be ready by virtue of your experience with Wordpress to take full advantage of those more complex and capable applications’ features.

Here’s a diagram of Seven North’s recommended SMM set up:

Social Media In Plain English Video

Social Media in Plain English from leelefever on Vimeo.

St Pete’s Seven North Web & Graphics Social Media-Hub Website: Leveraging Wordpress for Easy SEO and Lower Cost.

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Seven North Web & Graphics Service

Web Design With Wordpress for Social Media Success in St Petersburg,Tampa Bay,Florida