Call 727-894-5266 or email us to get a free quote or consultation from Seven North Graphics Web Design, St Petersburg, Tampa Bay, Florida.
If you are just starting out, this may be the ticket.
St Pete’s Seven North Web Design & Graphics Social Media-Hub Website: Leveraging Wordpress for Easy SEO and Lower Cost.
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Call 727-894-5266 or email us to get a free quote or consultation from Seven North Graphics Web Design, St Petersburg, Tampa Bay, Florida.
If you don’t have a large number of items on your site for sale, a PayPal button may be all you need to bring in a little cash or to subsidize the cost of shipping a promotional item (ideal use case). If you don’t already have a company PayPal account, establishing one is easy.
Although this video covers the “Donate” function, the sales function are similar and similarly easy to set up.
St Pete’s Seven North Web Design & Graphics Social Media-Hub Website: Leveraging Wordpress for Easy SEO and Lower Cost.
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Call 727-894-5266 or email us to get a free quote or consultation from Seven North Graphics Web Design, St Petersburg, Tampa Bay, Florida.
It’s a dirty job, but somebody is going to have to be the Facebook-Twitter-Yelp-Flick’r-YouTube functionary in your office. If you had been paying attention, you would have noticed that a large fraction of your officemates’ time was being spent dinking around online with social media apps anyway; why not nominate one of those slackers to be your web representative?
The Wall Street Journal WSJ Blogs (a WordPress joint, BTW) suggests this very thing:
As social media grows, many executives and business owners are trying to figure out what difference a tweet or Facebook post can make to their bottom lines. And as a recent Wall Street Journal article points out, it’s often the younger employees in the workplace who are leading the way.
“In the companies where we see a high-level executive really ‘getting it,’ there’s a younger person in the company helping them understand it,” said Laura Fitton, whose company Pistachio Consulting coaches executives on how to use Twitter for business.
Read the whole story on Wall Street Journal Blogs: Digits.
St Pete’s Seven North Web Design & Graphics Social Media-Hub Website: Leveraging Wordpress for Easy SEO and Lower Cost.
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Call 727-894-5266 or email us to get a free quote or consultation from Seven North Web Design & Graphics of St Petersburg, Tampa Bay, Florida.
Your logo can be the centerpiece of your web design, or it can appear to be just a tacked-on afterthought. The difference is not only in the thoughtfulness and skill of your web designer, but in the design of your logo itself. Some designs are more flexible and better for web page headers than others. If you are thinking about re-designing your corporate identity package, think about how your logo will look on your web-site.
Although not specifically concerned with logo design as it pertains to web design, this article from Crowdspring.com addresses the broadest concerns of the logo design client:
From “10 Logo Design Tips For Buyers”
4. Flexible A logo should be visible and distinguishable on a big billboard from 100 meters away or on a small business card from to 20 millimeters away. It should also work well in different size formats like for example on business cards, brochure, t-shirt design and other marketing materials such as embroidery, stamping, embossing, etc.
A good logo will work well in many colors and in just one or two colors (yes, black is a color). A good logo will work well on light backgrounds as well as dark backgrounds, even on multicolored backgrounds.
Many start-ups and smaller companies use their logo on a few marketing materials but use something else on other materials. Be sure that you use your logo consistently and be sure that your logo allows you the flexibility to do so in multiple formats.
Read the whole Crowdspring piece here.
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Call Seven North Web & Graphics Web Design at 727-894-5266 in St Petersburg, Florida to talk about setting a Wordpress website as the hub for your social media marketing program.
Twitter brings the To Go orders and a new sense of community. If they can do it in Houston, it can be done in St Petersburg:
Nothing can build your brand faster than being or doing something remarkable. Seth Godin, author of the recently released Tribes calls this becoming “The Purple Cow”. Cohen didn’t set out to become a Purple Cow – but with one brief 140 character message – that’s exactly what he’s done.
On October 31st, 2008 Sean Stoner (@maslowbeer) was hungry. As a regular customer at CoffeeGroundz he sent the following Twitter to Cohen:
Read the whole story here at Blog of Mr. Tweet.
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Call Seven North Web & Graphics Web Design at 727-894-5266 in St Petersburg, Florida to talk about setting a Wordpress website as the hub for your social media marketing program.
How can they buy you if they can’t see you?
http://www.toprankblog.com/
Traditional marketing tactics would emphasize making an offer that makes so much sense, like swapping a messy icebox for a modern refrigerator at the same cost; consumers would “buy in”.
The problem with continuing to rely on that model of marketing is increasing numbers of consumers ignore formal marketing messages and offers. If they don’t notice the offer, they can’t respond to it.
As the social web eliminates physical boundaries for making connections with friends, family, like minded individuals and even the brands people buy from, there’s more interest in a participatory or social marketing process. Consumers connect about things of interest to them and brands have an opportunity to listen and engage in conversations in a way that demonstrates the value of their products and services. There’s an opportunity to provide value, before seeing a direct return. The give to get principle for social media participation by brands results in goodwill, educated consumers and buzz.
A good example of that includes creating social network groups to provide consumers a place to socialize and for brands to introduce new products, gain feedback, crowd source ideas, “energize” brand evangelists and listen/respond to concerns. Mashable has a good write up on brands that use Facebook Fan pages that do this such as Pringles, Coca Cola, Starbucks, Adidas and Red Bull.
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Not necessarily the best recommendation, but in this case I’m proud that Uncle Sam uses open source software like Wordpress so widely. This list is from M. Jaquith, who writes the fine Mark on WordPress.
Here is a list (probably not all-inclusive) of United States government agencies or organizations using WordPress (whether privately or publicly):
Air Force
Army
Central Intelligence Agency (CIA)
Coast Guard
Defense Intelligence Agency
Department of Energy
Department of Homeland Security
Department of State
Department of Treasury
Drug Enforcement Agency (DEA)
Marine Corps
Federal Bureau of Investigation (FBI)
National Geospatial Intelligence Agency
National Reconnaissance Agency
National Security Agency (NSA)
Navy
Wordpress is slowly making it’s way into the corporate world as well: Yahoo, CNN, New York Times, Ford, Nike are just a few of big names that implemented it for it’s ease of use, fast development times, cost reduction and easy maintenance of the platform. Oh… and U.S. Government Agencies are also using WordPress.
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(Via Mashable)
Your business is primarily local in scope– How do you use Twitter to build community and market your products within a few miles of your office?
Finding local Twitter users to connect with is great for networking, but also for getting relevant, real-time, local information about things like jobs, news, politics, weather, food, and more. Someone tweeting from London can’t help you find a good place to eat in New York City, and if you live in Chicago, tweets about the weather in Los Angeles won’t be very enlightening. Here are nine ways to locate Twitter users in your town to help you get the most out of Twitter.
Read the whole story on Mashable!
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(Via ReadWriteWeb)
The ReadWriteStart Channel has up-to-the-minute advice for new and re-visioning small business-people. Here is their much-referenced advice on URLS and company names.
Relax (But Avoid Really Horrible Ones)
URLs matter a lot less than it would seem when you are starting out. One can think of plenty of terrible names that did great and vice versa. We are now moving away from destination sites. Search engines and browser capabilities, such as Firefox’s awesome bar, will help people find you.
If you are relying on a great name to build traffic… don’t. Unless you have a lot of money to buy an existing domain — and that is probably not a good use of your cash — there are cheaper ways to build traffic.
So then, “okay” is good enough. Don’t obsess over the URL. Save your obsessing for usability design. But avoid the real stinkers, the names that make people laugh at you and then ignore you. We live in a global world, too, so do check that your great URL does not mean “Your mother is a mangy dog” in Chinese, French, or whatever.
Read the whole piece at ReadWriteWeb.
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St Pete’s Seven North Web & Graphics Social Media-Hub Website: Leveraging Wordpress for Easy SEO and Lower Cost.
Our Philosophy: You should have total control and ownership of your site’s look, function and content, your hosting choices and your domain.
Our Policy: You select your hosting and domain registry provider (we can assist you with this if desired); You do your own content management (we can get you started and provide training or manage it.for you if desired.)
We will:
You Get:
We Install:
Starting At $599.00
Graphic Design: From business cards to billboards, we can design, manufacture and deliver all your print-media promotion at great prices.
Includes Option One – PLUS
We teach you how to run your Social Media Marketing Empire effectively and efficiently.
Starting At $899.00
Call 727-894-5266 for more information.
*Re-pointing of existing domain ($40.00)
*Logo design, if required, is additional
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By now, the challenges faced by health care and pharmaceutical organizations when it comes to government regulations on social media are well know. But a recent blog post from SmartBlog on Social Media’s Merritt Colaizzi suggests there may be some hope on the horizon. Despite the added layer of comp …
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By Guest Blogger Pamela Cendejas with Second Self Virtual Assistance Today’s edition of “ Connecting the Dots with Carra Riley“. First of all, we at Second Self Virtual Assistance have to give a hearty “thank you” to Carra Riley , the Countess of the Cosmic Cow Pie. We were privileged to be interevi …
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AUSTIN, Texas—-Demand Media, provider of the industry-leading Pluck® social application server to publishers and brands, today announced a number of customer deployments that have gone live in the past 90 days. See the rest here: Demand Media Announces recent Pluck Social Media Deployments (Business …
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We all know that Twitter and Facebook have revolutionized the world. They have brought attention to the whole concept of “sharing.” It’s a concept that we were supposed to learn in pre-school and then again in pre-marriage counseling, but we couldn’t really wrap our heads around it until it was pres …
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Your consumers do not view your website, email, Facebook, Twitter, YouTube and even their mobile as mutually exclusive channels; neither should you. Search engine optimization was once a very powerful form of communication and marketing by itself but as time has pushed on and the technology has chan …
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Your consumers do not view your website, email, Facebook, Twitter, YouTube and even their mobile as mutually exclusive channels; neither should you. Search engine optimization was once a very powerful form of communication and marketing by itself but as time has pushed on and the technology has chan …
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Twitter. Facebook. Blogs and videos. With all the various ways to communicate about wine (and myriad other pursuits), it’s a wonder we have any time left to sip and relax. But social media gurus say that tweeting and blogging can help us enjoy our favorite tipple. “Wine is a very social beverage,” s …
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Welcome to my blog! Through my years of experience working and volunteering with university alumni groups and non-profits, I’ve realized that there are a lot of ways that these organizations can use social media as a marketing and a connection tool. Unfortunately, not everyone is aware of the possib …
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In part 1 of this series on Social Media Marketing I gave a brief overview of what seems to be going on in this young medium. In part 2 of this series, I walked through some of the tools that I’ve found to help me with managing the task of getting involved in Social Networking sites. Next, I’d like …
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I’ve actually heard of someone saying “2010 is going to be the year of digital,” and I kind of laughed inside my head a little. Wasn’t the breakout year of digital marketing a few years back? Okay, in the world of pharma, perhaps not. I guess it depends on how you define “the year of…” Does it mean …
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If at some later date you decide to graduate to a full fledged CMS like Drupal or Joomla, you will be ready by virtue of your experience with Wordpress to take full advantage of those more complex and capable applications’ features.
Here’s a diagram of Seven North’s recommended SMM set up:
Social Media in Plain English from leelefever on Vimeo.
St Pete’s Seven North Web & Graphics Social Media-Hub Website: Leveraging Wordpress for Easy SEO and Lower Cost.
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